GLOBAL AGILITY GOES BEYOND COMPANY CULTURE
Peter Hawthorne, Senior NetExpat Consultant • November 4, 2019
Cultural development permits an understanding of ones own attitudes and values and enables one to understand the variations in attitudes and values in other countries.

As organizations become more global, it is becoming the norm for employees to start working across borders either physically or virtually.
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It has been acknowledged for some time that intercultural development is of critical importance to global assignees who move to another part of the world so they may acclimate more quickly to their new environment and perform effectively in their new role.
However, until now, little attention has been paid to employees who travel frequently to other countries to conduct business or to virtual global teams who work together to share best practice and solve business challenges.
Intercultural development for globally interacting employees is equally, if not more, important to ensure time is not wasted by employees: on misinterpretation of communication; delivering sub optimal outcomes through failure to fully engage all team members.
Too often the argument put forward to not provide intercultural development to globally interacting employees is that if they treat every team member as an individual then all will be good.
Their belief is strengthened further when there is a global organizational culture which encourages all behaviors to be the same across the world.
Unfortunately, this argument fails to recognize that behaviors are the visible part of culture which represents no more than 10% of an individual's culture, the remaining 90% is hidden and comprises the individuals attitudes and values. These attitudes and values have developed over time and have been passed down through generations and inform one's judgement of other countries' attitudes and values.
Cultural development permits an understanding of ones own attitudes and values and enables one to understand the variations in attitudes and values in other countries. This knowledge provides the opportunity to learn how to adapt ones way of working to minimize these differences whilst still recognizing that each individual has their own personality.
NetExpat's approach to assisting global employees acquire cross-cultural competencies takes a blended approach of human support from our top experts with the latest in new technology. Click below to learn more about this approach and services available for global employees and multicultural teams.
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This blog post offers a glimpse into the exclusive content available to members of the NetExpat Community —designed specifically for the partners and spouses of transferees. From curated resources to peer-driven insights, this sample reflects the kind of meaningful support that helps partners/spouses feel seen, connected, and empowered.

Gabi brings a thoughtful, human‑centered approach to her work at NetExpat, shaped by a background in intercultural communication and international collaboration. With a strong belief that cultural competence is built through awareness, adaptability, and reflection, she designs practical, evidence‑based learning experiences that help people navigate complexity with confidence. Passionate about how adults learn and change, Gabi is motivated by creating solutions that make a real difference in how individuals and organisations work, connect, and thrive across cultures.

Sam combines a bilingual, multicultural upbringing with deep global mobility experience. Born in Belgium to a British father and Belgian mother, she began her career in education—later moving into consultancy and, in 2003, into international mobility. At NetExpat since 2009, Sam blends operational excellence with advisory insight, working directly with clients and assignees to design people‑centered solutions. She thrives on building trusted relationships across cultures and supporting family wellbeing, partner careers, and sustainable assignments. Her practical, empathetic approach turns complex mobility challenges into positive outcomes for organizations and the people they move.

For nearly a decade, the Relocating Family Support Survey —developed in partnership between NetExpat and EY—has served as the industry’s most comprehensive benchmark on the experience of relocating partners and families. Since its launch in 2018, the survey has captured insights from more than 4,400 participants worldwide, helping organizations understand the realities facing globally mobile families and the policies that most effectively support them. The 2026 edition builds on this foundation with input from over 340 respondents across 50 countries, offering a timely view into how mobility expectations, workforce demographics, and business priorities continue to evolve.

International relocations are a big adjustment for employees, but they can be an even bigger adjustment for their accompanying spouses or partners. This is especially true if they were a part of a dual income household in their country of origin. While organizations often focus on logistical support for the employee, the success of an international assignment hinges equally on the well-being of the entire family. If a relocating partner struggles to integrate, it can have negative impacts on the partner’s state of mind, the couple’s relationship, the employee’s ability to focus on their new role, and both assignment and organizational objectives.








